Al C. Veeck, Chairperson
Once described as the “Heartbeat of Rotary”, Community Service, the 3rd Avenue of Service, is a multi-pronged effort to improve the quality of life within a village or municipality. Rotarians have long been making substantial and lasting contributions to their communities. To a large extent, Rotary’s reputation is built on the Community Service projects undertaken by Rotarians.
Community Service is the opportunity Rotary clubs have to implement club projects and activities that improve life in the local community. When Rotary clubs complete effective service projects, they improvethe community, bring people together, and reflect well on Rotary.When Rotary is viewed as a positive force in the community, its membership strengthens and grows, adding to the organization’s ability to serve worldwide.
Rotarians have put Service Above Self for more than a century. Through the Community Avenue of Service, Rotarians give back to the places they live. The projects are as varied as the Rotary clubs that carry them out, but all address the needs of a particular group.